Ads Manager is easy. The job isn't. We train for the hard part.
A free guide for business owners who want to hire the right marketer, marketers preparing for high-stakes interviews, and anyone who wants to audit their own campaigns without paying a consultant.
Submit the form to access the free guide instantly. We'll also send future playbooks and workshop updates on WhatsApp.
15
Interview Questions
Covering Meta, Google, tracking, and CRO
5
Chapters
From first principles to final audit checklist
Free
Forever
No course upsell. No paywall. Just the guide.
Inside the Guide
Not theory. Each chapter gives you a usable tool — a question to ask, a red flag to spot, or a checklist to run.
Most marketers can explain what a campaign is. Very few can explain why their last campaign failed. Here's how to tell the difference in under 5 minutes.
If someone can't explain the difference between browser pixel events and server-side CAPI, they're guessing at your attribution. These questions surface that fast.
Automated bidding without a conversion history is just spending money. Learn which questions reveal whether your Google Ads account is actually optimising.
Most ad spend waste happens after the click. These questions expose whether the person you're interviewing has ever thought about what happens after the ad.
A simple pre-hire checklist that shows you the state of any funnel before you sign a contract or hand over ad account access.
Who This Is For
You're interviewing performance marketers and don't know what to ask
You hired an agency and suspect they're not doing what they promised
You're a marketer preparing for a job interview at a performance-first company
You're a business owner who wants to understand your campaigns better
You want to audit your own ads setup without paying a consultant
Get the Guide
Submit the form and download the guide instantly. We'll also keep you updated on WhatsApp with future playbooks and workshops.
Gautam leads Technocrats Digimate and has worked hands-on across performance marketing for real estate, study abroad, and high-ticket service businesses. The questions in this guide come directly from audits of real accounts — not from reading about marketing, but from diagnosing broken funnels and finding out why campaigns fail.
PMSK was built because the same mistakes come up in almost every account audit. This guide is a way to help business owners and new marketers see those mistakes before they make them.
A step-by-step playbook for freelancers, agency interns, and in-house marketers. Diagnose and fix underperforming campaigns fast — without guessing. Join the waitlist and we'll send it the moment it's ready.
FAQ
Yes. There's no upsell, no paid course attached, and no hidden fee. You'll receive the guide via WhatsApp after submitting the form. That's it.
Yes — especially the interview questions chapters. If you're hiring a freelancer or agency and don't know what to ask, this guide gives you a working script.
The audit checklist in Chapter 5 is useful regardless of experience level. Even experienced practitioners miss systematic checks when they're inside an account every day.
PMSK is the education side — free guides, frameworks, and eventually workshops for marketers and job seekers. Technocrats Digimate is the agency side — for business owners who want campaigns managed. They're related but separate.
Running ads and want a proper diagnosis?
The free growth audit goes deeper — for businesses already spending on ads.
Still have questions? Message us on WhatsApp
